WE HELP YOU STAND OUT FROM THE PACK
WHETHER YOU’RE A START-UP OR AN ESTABLISHED BRAND
We are a full-service packaging and branding studio in Austin, Texas, that works hands-on with innovative founders, and their teams, to maximize your brand’s shelflife. To deliver the best possible brand experience, we first need to identify your starting point. Are you a new to market? Or simply seeking to refresh?
We then tailor your project scope to get you to your end goal — pitching to an investor, presenting to a retailer to get to shelf, or creating an entire brand experience to launch at expo. Wherever you need to get to, we make sure your brand works for you, your consumers, and your retailers — because we create brands that sell.
WE SPECIALIZE IN PACKAGING AND BRANDING
See how a clear strategy leads to an ownable story that can be easily translated across all brand touchpoints from naming to expo booth.
Review Existing Assets, if any
Research Best-Practices in Your Industry
Create Moodboards Based on Input
Define Brand’s One Ownable Thing
Define Brand Messaging and Voice
Test Strategy with Customers, Buyers, Retailers
FOCUSING ON CONSUMER-CENTRIC
DESIGN, STRATEGY AND EXECUTION.
1. WE DISCOVER
We love to explore. Think of this phase like a road trip. We take it all in and we develop an understanding for who you are from the inside out. We keep an open mind as we venture down the road, and sometimes we veer off-course to explore unchartered opportunities. Most importantly, we identify the challenges and gather what we need to start building your brand.
2. WE STRATEGIZE
Positioning is what differentiates a brand in a customer's mind. You can't be all things to all people, so we'll help you become the ONE thing that matters most to them. Let's find your secret sauce and let's make sure everyone gets it.
3. WE CONCEPT
This is where we bring your brand to life. We put the work into coming up with as many ideas as possible with enthusiasm, vision, and imagination. We want to dream big on your behalf and put everything we’ve learned about your brand into something your customers crave. We take the intangible good things about you and make them tangible through inspiring design and copy.
4. WE EXECUTE
Once we’ve landed on our creative concept, we get to work applying the design and messaging across all brand touchpoints. From packaging to website, collateral to expo materials, the goal is to create a consistent brand experience wherever your customers find you.
5. WE PARTNER
We scale our team by partnering with experts through out the brand experience. This is the most cost effective way to get big agency work on a smaller budget scale. We manage throughout the process so that everything is cohesive and on-brand.